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Attitudes to advertising and other topics, including the extent to which religion was talked about, a topic about which strong opinions were held, and an area requiring attention and change (2154)


Type of Data: Attitudes to advertising and other topics, including the extent to which religion was talked about, a topic about which strong opinions were held, and an area requiring attention and change (2154)

Faith Community: General

Date: 1976, March

Geography: Great Britain

Sample Size: 1067

Population: Adults aged 15 and over

Keywords: Advertising, religion

Collection Method: Face-to-face interview

Collection Agency: British Market Research Bureau (BMRB)

Sponsor: Advertising Association

Survey Instrument: Public Attitudes to Advertising, 1976, p. 43

Published Source:

  • Public Attitudes to Advertising, 1976: A Survey Commissioned by the Advertising Association, London: Advertising Association, 1976
  • Harold Lind, 'Public Attitudes to Advertising in 1976', Advertising Quarterly, No. 49, Autumn 1976, pp. 5-9

    BRIN ID: 2154

    Remarks:

    Posted by: Clive D. Field


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